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Sustainability is an increasingly important issue in today’s world, and we’ll admit we still have work to do. We believe it’s our responsibility to urgently work towards a sustainable future, which is why we’ve been continually implementing practices to help ensure a healthy planet for generations to come. When our brand launched 17 years ago, the emphasis on sustainable practices wasn’t as prominent as it is today. Nonetheless, we have always valued slow fashion, natural fibers, local production, and fair working conditions. We are constantly exploring ways to further minimize our impact—not only for today, but for the future.

We recognize that tackling these issues is no easy feat. Jenni Kayne has never been just about products—we also believe in building community and championing transparency. That’s where you come in. We ask that you join us on our journey towards becoming a more sustainable brand. Tell us what’s working, what isn’t, and what you want to see more of. After all, we’re all on this planet together.

Actions We're Taking


INVEST IN THE BEST

Pieces designed with care and crafted with the best materials are made to last. Finding your uniform isn’t just about style, it’s about finding what works for your lifestyle and sticking to it, so you waste less and wear more.

BUY ETHICALLY

We take great care to build and maintain relationships with fair factories across the globe. Our shoes are always made in Italy, because true craftsmanship never compromises quality. We work with a women’s cooperative in Peru for our textiles, because we believe in building up and empowering communities of women. And we produce locally when we can, making our candles, ceramics, and basic knits right here in Los Angeles.

LIVE SEASONALLY

When in doubt, turn to the natural world. Shop farmer’s markets, buy what’s in season, and support clean beauty brands that use sustainably grown plants and flowers that are good for you and the planet.

Changes We're Making


FOCUS ON TRANSPARENCY

We’re passionate about taking steps towards being more sustainable and socially responsible. We’ve looked to companies leading the way, like Patagonia, Allbirds, and Eileen Fisher, taking notes, and exploring options of our own. Responsibility begins with awareness and accountability. At the start of 2020, we began implementing a social compliance audit of our factories to confirm that their practices align with the standard code of conduct for ethical trade and labor.

REUSE & RECYCLE

In 2020, we launched our first collection of recycled knits. The Eco Group collection consisted of a crewneck, t-shirt, sweatpant, and dress, all of which were made from 100% recycled polyamide (a material that comes from the waste of making other yarns and fabrics). Living sustainably extends to every choice and purchase we make. We’re always working to reduce single-use plastic in our daily lives, and that change begins at home. This year, we also introduced an eco collection of homewares that includes produce bags and bowl covers, because we know that the small-scale changes have the power to make the largest impact. But we’re just getting started. Every season going forward, we’ll be unveiling a sustainable collection that utilizes recycled materials and fabrics (such as best-selling styles redesigned with undyed yarn), working towards our ultimate goal of making each practice and launch more sustainably-minded than the last.

SMARTER SHIPPING

Designing and implementing sustainable packaging has been an ongoing priority for our team. This spring, we’re introducing new shipping boxes for our shoes. Instead of shipping a shoe box inside of a larger package, our shoe boxes will be shippable themselves. While we continue to develop sustainable shipping boxes for the rest of our collection, we’ve also started using recycled poly bags for each shipment to eliminate single-use plastic in our shipping practices.

IMPACTFUL EVENTS & PARTNERSHIPS

Taking a stand for slow fashion means cultivating an environment that supports sustainability. We believe in less-is-more and uniform simplicity, which is why we create quality pieces designed to last. From mule repair events and sweater care workshops to specialized in-store experiences like consultations with experts from the luxury consignment brand The Real Real, we are always thinking of new ways to promote longevity, recycling, and the circular fashion economy.

GIVING BACK

We have relationships with charitable organizations like Baby2Baby, Girls Inc., HEART, and the National Resource Defense Council, and will continue to work with groups we believe are making a difference. Future initiatives are also in the works: our clean beauty line is in the making, and we plan to partner with an eco-conscious organization to ensure that with every unit sold, we’re investing in the environment in an impactful way.